In article , Eric Stevens
wrote:

Not a mention of any manufacturer, let alone Apple. You straight out
use 'retina display' as a generic term for all high resolution
displays.

no. you *assumed* that.

So would anyone else who read what you wrote.

yet another assumption.

nearly all hi-dpi displays are apple retina displays, with more than 1
billion sold worldwide.

dell wishes it could have sold a tiny fraction as many.